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As we build stories of our life, there’s a book being built, chapter by chapter. Each chapter has a theme, a story of its own – sometimes connected to the previous or next chapter, sometimes not.

The characters and worldviews might keep changing in every chapter, but the protagonist remains the same – YOU.

Some chapters are boring, some emotional – some happy, some hurtful. Some arouse you, some get flipped quickly.

The beauty of this story of life is that you don’t know which chapter will be the last for you.
So there is a high likelihood that there might be an unfinished chapter.

Lucky are those who almost reach the end of the book with all chapters intact. Some of us even get the time to edit the chapters before publishing them. But this is one book that can’t be edited.

If you have interesting chapters – chapters that make you get that feeling of ‘completeness’ or ‘having read something worthwhile’ or increases your curiosity to know more – even if there is an unfinished chapter, it doesn’t feel incomplete – the book is probably incomplete but not unfinished.

What if it had chapters that probably did not have any take away and the reader could still make do by skipping it altogether?
Shouldn’t one then ensure that the chapter is fun and interesting to read? Meaningful, even though appropriate, might be a heavy word to recommend!

And if you think you don’t have stories to write – download Evernote. Every new note on Evernote starts with “Untitled Note” – every note starts with a blank slate – just like a new chapter. It’s our choice how to tag it nicely and have fun.

Incidentally, watched a talk by Doug Dietz on how he applied Empathy and Design Thinking for MRI machines – while that’s a topic for later, one statement really inspired me..

If you are not having fun, it’s half your fault

So add fun, write interesting chapters and make a book worth publishing. If nothing else, it should make an interesting read.
Keep writing. Keep shining – for when Heliophilia and Bibliophilia come together, a logophile is born!

Hence proved! 😉

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Perspectives of a Passionate Marketer

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Books that InsPired me

The Power of Moments: Why Certain Experiences Have Extraordinary Impact
Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits
Marketing 4.0: Moving from Traditional to Digital
Body the Greatest Gadget
Social Media Tips and Tricks
The CEO Factory: Management Lessons from Hindustan Unilever
Don't Reply All: 18 Email Tactics That Help You Write Better Emails and Improve Communication with Your Team
Indistractable: How to Control Your Attention and Choose Your Life
The Monkey Theory: Conquer Your Mental Chatter
Bad Blood: Secrets and Lies in a Silicon Valley Startup
Everyday People: Tales of people you know
Sinbad The Sailor' Story: Story Of Eklavya
CRACKING THE CODE:MY JOURNEY IN BOLLYWOOD
Don't Startup : What No One Tells You about Starting Your Own Business
Canon DSLRs For Beginners
Rework
Early Indians: The Story of Our Ancestors and Where We Came From
How Brands Grow: What Marketers Don't Know


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2020 Reading Challenge

2020 Reading Challenge
Puru has read 14 books toward his goal of 50 books.
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