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Found an interesting creative at Ravi Kiran’s blog on Inbound Marketing

As a parody on the famous song by Alanis Morissette, “You oughta know” (watch the original Song here) , the musical takes you through the specifics of Inbound Marketing. Comparing with outbound marketing (TV Ads, Direct Mailers or cold calling), the creative ‘sings’ and musically conveys why and how inbound marketing is beneficial and how can it be made effective.

The lyrics go like “Marketing is like torture as they hang up on you”, “Cold Calls, Direct Mail and TV Ads fail” and “Every time I try to sell, did you know they say you go to hell”. With details like SEO, inbound links, blogging, landing pages, tagging content, and page rankings – the song says it all…..truly, something, we oughta know!

A nice way to use parody to talk about a theoretical topic and explain it so well – Kudos to the creator Rebecca Corliss, of Hub Spot

Incidentally, this creative took me to Hub Spot – An excellent blog on Inbound marketing – worth going in detail and learning about the concept. If you are using online marketing as part of your professional efforts, you can go there before me 🙂

[Via Bright Secrets and You Tube]

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The Power of Moments: Why Certain Experiences Have Extraordinary Impact
Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits
Marketing 4.0: Moving from Traditional to Digital
Body the Greatest Gadget
Social Media Tips and Tricks
The CEO Factory: Management Lessons from Hindustan Unilever
Don't Reply All: 18 Email Tactics That Help You Write Better Emails and Improve Communication with Your Team
Indistractable: How to Control Your Attention and Choose Your Life
The Monkey Theory: Conquer Your Mental Chatter
Bad Blood: Secrets and Lies in a Silicon Valley Startup
Everyday People: Tales of people you know
Sinbad The Sailor' Story: Story Of Eklavya
Don't Startup : What No One Tells You about Starting Your Own Business
Canon DSLRs For Beginners
Early Indians: The Story of Our Ancestors and Where We Came From
How Brands Grow: What Marketers Don't Know

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2020 Reading Challenge

2020 Reading Challenge
Puru has read 14 books toward his goal of 50 books.