Read between the Ps
Defining Marketing as 4Ps, 7Ps or any number of Ps is a numerical art – is there more than what seems to be oversimplified into Ps? Explore the 'patterns' around us…some call it marketing as well!
Out of the Box…and Thinking!
Well, no more sabbatical for this blog – maybe a few off days would be more of the norm as my understanding goes – more of the professional calling if so. But no so long that I am made another selling offer! No way.
So much to say – I am out of the box, and thinking!
Taking the out of the box and thinking part forward, this is a nice piece that leverages today’s occasion of Father’s day wonderfully, to ensure a strong recall, even though, it hits out at its competition. This piece has been doing the ad-blog rounds for quite some time, since I have seen this print before as well. Nonetheless, worth picking it up again – maybe to get cues on more creative ideas!
The print ad by Durex condom reads, “To all those who use our competitors’ products: Happy Father’s Day”
Smart out-of-the box thinking!
[Via Ad Punch]
Seriously a damn good one and a creative one, I must say and thank god… it isn’t advertised in India.. else there might have been huge uproar against the ad by the communities..