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Is your share price increasing? Maybe it’s because your CEO blogs!

Most of us would have felt most of the time that though we have the minimum possible free time with the maximum possible work, our CEO is the person who has the maximum possible free time with the minimum possible work. And that minimum possible work is also passed on in the least possible time! Well, for those of you who are humming with a nod in agreement, here is something that should keep him…

Ad Age Power 150 – Best Marketing Blogs

Recently came across the Power 150 list from Adage – Some of the Best Marketing Blogs in the world An excellent compilation by Todd Andrlik, listing down 393 top blogs of passionate marketers – something that I would keenly study, over the next few months. If you are a window-blogger and prefer to blog-browse rather than blog, this is the list you should start with!

Interactive Shopping for Kids: Make a Bear – Take the Bear (India)

Indian consumers are quickly moving out of the “neighborhood kirana-stores” mindset and getting acculturated to organized shopping malls. Be it the product availability, the experience, the ambience or simply, the lure of an air-conditioned hang-out place – consumers no longer want to spend time outside under the sun or shopping in sweaty shops! Talking of shopping malls – malls in India have evolved and are no longer just a shopping destination, but thanks to Martin…


Perspectives of a Passionate Marketer

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Books that InsPired me

The Power of Moments: Why Certain Experiences Have Extraordinary Impact
Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits
Marketing 4.0: Moving from Traditional to Digital
Body the Greatest Gadget
Social Media Tips and Tricks
The CEO Factory: Management Lessons from Hindustan Unilever
Don't Reply All: 18 Email Tactics That Help You Write Better Emails and Improve Communication with Your Team
Indistractable: How to Control Your Attention and Choose Your Life
The Monkey Theory: Conquer Your Mental Chatter
Bad Blood: Secrets and Lies in a Silicon Valley Startup
Everyday People: Tales of people you know
Sinbad The Sailor' Story: Story Of Eklavya
CRACKING THE CODE:MY JOURNEY IN BOLLYWOOD
Don't Startup : What No One Tells You about Starting Your Own Business
Canon DSLRs For Beginners
Rework
Early Indians: The Story of Our Ancestors and Where We Came From
How Brands Grow: What Marketers Don't Know


Puru Gupta's favorite books »

2020 Reading Challenge

2020 Reading Challenge
Puru has read 14 books toward his goal of 50 books.
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