Site Loader
Hit upon an Indian advertising blog “How Advertising Spoiled Me” by Arvind R from Chennai. The Blog has an excellent collection of print and video campaigns, some of which are creative works of Indian agencies.
Two specific entries that I really loved were the Save Trees with the tagline “Save Trees. Trees Save” and Education ads that says “45% of India’s Adult population still needs guidance. Each one. Teach one.”

Incidentally, both the ads are a result of the creative genius from Lowe Mumbai.
Nice campaigns definitely. Unfortunately, I could not manage the creative brief on any of these ads. Nonetheless, the work shows that the agency has an excellent understanding of the customers’ emotions, and has been done keeping in mind the emotive appeal that was to be created. But both the Ads trigger some food for thought and an introspection from the people who take this seriously.

Great work indeed, both by Lowe and Arvind. Must say, the creativity reflects in their work!

One Reply to “Creative Criminal…Indian Advertising”

Leave a Reply

Your email address will not be published. Required fields are marked *

Perspectives of a Passionate Marketer

Stay uP-dated


Books that InsPired me

The Power of Moments: Why Certain Experiences Have Extraordinary Impact
Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits
Marketing 4.0: Moving from Traditional to Digital
Body the Greatest Gadget
Social Media Tips and Tricks
The CEO Factory: Management Lessons from Hindustan Unilever
Don't Reply All: 18 Email Tactics That Help You Write Better Emails and Improve Communication with Your Team
Indistractable: How to Control Your Attention and Choose Your Life
The Monkey Theory: Conquer Your Mental Chatter
Bad Blood: Secrets and Lies in a Silicon Valley Startup
Everyday People: Tales of people you know
Sinbad The Sailor' Story: Story Of Eklavya
Don't Startup : What No One Tells You about Starting Your Own Business
Canon DSLRs For Beginners
Early Indians: The Story of Our Ancestors and Where We Came From
How Brands Grow: What Marketers Don't Know

Puru Gupta's favorite books »

2020 Reading Challenge

2020 Reading Challenge
Puru has read 14 books toward his goal of 50 books.